Facebook remains the main social network for business and marketing worldwide. Nevertheless, new social networks (like Instagram or Twitter) took their part of audience, Facebook still have 77% of all internet users who logins into social networks. More than 1 billion people use Facebook every day – that is the audience worth to your pay attention.

But it is easy to say “use Facebook on your marketing campaign”. Much more difficult is to set up and control this process in a long distance. Today we will speak about common rules and tips to establish and develop your perfect Facebook representative page that bring new customers and work for the sake of your brand awareness.

We have divided our little guide into 3 main steps: creating Facebook business page wisely, improving your visibility among the competitors and connecting your Facebook marketing campaign with the WordPress website. If you follow these steps consistently, there appears a great chance to be successful within Facebook and to grab the part of its huge audience.

Modern business has nearly unlimited opportunities to promote itself in the web due to open sources of social networks and user-generated content inside them. WordPress platform allows you to connect perfect tools for combining the powers of social streams and your website into one amazing engine of promotion and branding. One of the most awesome tools for this purpose is Flow-Flow Social Streams plugin.

Today we will focus on a certain example of business promotion by means of social networks and Flow-Flow features to connect them with your WordPress website. Our example will take one of the premium wine store in London called “Hedonism Wines”. We will see, what opportunities of social streaming are available to the brand owner through the Flow-Flow functionality.

You can consider this example as a detailed manual to promote your own brand, because most of the features can be used for any type of business. The most exciting will be the result of unique social wall dedicated to your brand`s testimonials, reviews, opinions and events. Also we will tell you how to gain full control of this stream in terms of both design and content. Flow-Flow gives you ample opportunities to adjust layouts and styles, as well as fine-tuning tolls to premoderate any post in your social stream. Forward our advice and enjoy the result!